Operating a virtual office has meant I generally spend a lot of time in the virtual space. I am an active user of social media and have been since 2009. I am also a member of a number of virtual networks and forums; and subscribe to various industry and business blogs. It’s from all these sources you quickly learn about the tools available that not…

Before delving into this post…it will help to give those of you who haven’t fully embraced social media in your business, an understanding of the impact or ramification of deciding to take on the social hat. (So to speak!)

Social media by its very nature is collaborative and interactive and stretches itself into drawing from your internal and external communication, marketing, management and online strategies.…

Time and again I come across businesses who blog really well from a place of “knowing” – however if the reader audience doesn’t “know”, they can be left wondering what on earth they were meant to learn from the post, much less why they should choose that business to do business with.

Here are some tips from us on how to position your blog content…