Day in and day out the BBC are broadcasting to a number of different audiences in different mediums at different times of the day and through a variety of different presenters and professionals who each have their own nuances and personas.

That is…quite frankly a huge task to transfer successfully to social media in way that does not miss the mark completely and confuse the…

We are coming across more businesses in industries like manufacturing; engineering; commercial surveying; and even healthcare say to us: “How does social media make a difference to our industry? We are very traditional and so are our customers – I don’t see how this is applicable to us.” Sound familiar?

I’ll be the first to say that in the UK especially, there is still a…

This post has been a long time coming. Here at Social Intelligence, our target clients are in fact more often than not Business-to-Business organisations – i.e. their target customer base are businesses themselves, or indeed how they generate leads to possibly end-user consumers is via other businesses.

The question I get the most (after “What is the ROI of Social Media?”) is: is this really…