Social Media Share

02 May 2013

7 Tools That Will Transform The Way You Do Business | Virtues of Virtual

Operating a virtual office has meant I generally spend a lot of time in the virtual space. I am an active user of social media and have been since 2009. I am also a member of a number of virtual networks and forums; and subscribe to various industry and business blogs.

It’s from all these sources you quickly learn about the tools available that not only assist the small business owner to be more efficient but they also allow you to be more mobile – as most are cloud based! Over time, with using many of them for a good while, I have compiled a list of the ones that really do add value to me and the running of my business. I though that I would  share some of my favourites I use on a daily basis with you:


I’m a big user of Dropbox. My whole business is run from it and I’ve been using it for more than 3 years. It transformed this virtual office and how I do business. Take the time to view the tour to learn how simple file syncing, sharing and online file storage can be. We use Dropbox in our office across three computers, one laptop and an iPhone, and can readily access our synced files via the web hosted Dropbox account from any computer that has internet access. I also have secure shared folders with clients and team members, making file sharing far more efficient. I think you will love it as much as we do!

App: Dropbox has an iPhone, Android and Tablet Apps which can be handy should you need to access or send files to others when out and about.

Adobe’s EchoSign

I use EchoSign for the signing of our Engagement Letters and contracts. Prior to discovering EchoSign, I would email the PDF document for signing. Most would print it out, sign it and fax it back or scan and email. All very laborious and inefficient. Using EchoSign, the PDF is uploaded and emailed to the recipient and an electronic signature is gained. I have found with such an efficient tool and process, we can have new clients sign up in under 5 mins!

App: Send documents from your EchoSign document library, photo library, your email, or other mobile application. The iPhone App also allows you to get a signature in person to your device.


Jing is free downloadable software from Techsmith which allows you to;

  • Snap a picture of your entire screen and it’s so much better than the ‘Print Screen’ option
  • Capture something specific  from your screen and add instructions
  • Record video of onscreen action, and
  • Share instantly over the web, IM or email

I use Jing mostly as a part of training or providing instructions to clients. I can take snap-shots of what we’re trying to explain to them via email or within supplied training notes. Arrows and text can be included before you copy or save the image to really point out clearly what you are trying to explain.


MailChimp is an e-marketing and list management tool. MailChimp is used for email campaigns and newsletters as a means to communicate with your clients and interested community. MailChimp is extremely simple to set up and use. It’s free for a subscriber list less than 2,000, you are able to send up to 12,000 emails per month and it has free image hosting, so no need to host images else-where and code them in. MailChimp is perfect for the solopreneur and small business owner. MailChimp assists the business owner to remain forefront of the minds of both clients and prospective clients. You also have access to analytics to know what your open rates are and which links have been clicked on within your content.

App: The MailChimp App can be really useful in adding a new subscriber you might have just met (after you’ve gained their permission of course!) or reviewing a recently sent campaign report.


I wouldn’t be without our Skype account for doing business with both clients, team members and business colleagues. The features we love include:

  • It’s FREE – Skype to Skype
  • Easily send large files
  • Voice and video calls
  • Conference calls
  • Share screen for training purposes, and
  • It has a handy IM (Instant Messaging) function

App: Skype has an iPhone App, though I don’t currently have it installed. (There is a paid option, which I do – so some functions are not all free…like screen sharing).


Wunderlist is an advanced ‘To-Do’ list. I actually use it to run my life! Lists are created and within the lists are tasks. A task can get allocated a date, it can be marked as a priority (taking it to the top of the days list), you can set a reminder, you can add notes to the task and you can share your lists with others. Some examples of the lists I have set for our business include: Lead Management; Client Work; Blog Ideas; Books To Read; etc.

Wunderlist also now has a Chrome plug-in ‘Add to Wunderlist’. So you might come across something on the internet that you wish to read later, or something that has given you a blog post idea, by selecting ‘Add to Wunderlist’, the link is added to the selected list or the default ‘Read Later’ list.

App: Wunderlist syncs from your desktop to your iPhone and so when out and about, items can be added as you think of them.


Yast is a very simple time tracker which is great for anyone who needs to track their time. Simply create projects and start tracking your time. You have the ability to edit the tracked time and share projects with others.


Hopefully those give you a good start how to transform ways in which you can do business on the go, or work in collaboration with people around the country or, even, the world.

Do you have a cool tool that you have found a “need to have” in your business or…in fact in your life? Share it with us below and we’ll add it to a future post to share with our readers.


Kirsty is based in Melbourne, Australia and is a business support virtual assistant and social media support specialist. Kirsty’s success is directly linked to her attention to detail, caring about what she does and always putting her client’s needs first. She started her business in 2005 and can directly attribute the phenomenal growth in the last 3 years to integrating social media into her marketing strategy. She continues to help her clients navigate their way through the challenges of being small business owners and we’re happy to have her share her skills, tips and sense of humour with our Social Intelligence readers. Follow her on Twitter: @kirsty_wilson

  • Darlene

    Hi Kirsty,
    Thanks for sharing some very useful tools. With Echo Sign, does the recipient need to have an account with Echo Sign to receive documents, sign and send back?

  • Kirsty Wilson

    Yes, I would imagine so but I sign in via my Google Account and I think (from memory) that’s how I created my account. The documents for signing get uploaded via EchoSign and then sent to the relevant recipient. Once signed, they arrive back to your EchoSign account for downloaded to file accordingly.

    You can also send reminders to sign via EchoSign and cancel documents should you need to. It’s so much easier than having to rely on people to print out, sign, scan/email or fax back. I’ve had people sign my Agreements in under 5 mins because the process is so easy.

    • Darlene

      Great! It does appear that it would be a lot easier and save time from going back and forth. Thank You Kirsty!

  • Bronwen

    Hey Kirsty,

    Great article! What about DigitalSorbet? A lot of the features from each of those applications you have listed below are contained within our software.

  • Tim

    You have a great list of tools, Kirsty. I find HootSuite, Zapier and Anymeeting to be valuable additions to my bag of tricks when working with/for virtual clients.

  • Steve

    I’d like to add some more tools to this list to make it more effective i.e

    • Shelley Röstlund

      Thank you for your contribution Steve – those are handy too and more along the lines of project management tools.

  • Nicolae Cismaru

    Hi Kirsty,

    How about ? Try it as well. Best for boosting productivity.

Training & Coaching

Undecided if Social Media is for you? Perhaps with our guidance and education, we could help...

Account Management

You want someone who knows their stuff to reliably run and monitor your social media strategy for you...

Colour Your Social Media World

Your Social Media Accounts are your second Home Page for your business, let us design them for you...


Hello! Pop in your Sign-in Details and Let's Get Going

Logging in...

Forgot your password?

Want to Know Who Uses this Sign-in Page?
It is for the exclusive use of:

  • 'Enthuse Me' Members-Only Group
  • 'Intelligent Social Mastermind' Members-Only Group

Want to know more about them? Click here.

Contact Form